Benefits of Advertising Online

Online advertising can be one of your most powerful low-cost marketing tools! When you advertise online, your message is out there 24 hours a day, 7 days a week. Online marketing tools vary from banner and pay-per-click ads, to auto-responder and email blasts. Pay- Per- Click (PPC) ads target the traffic you want.  Advertising in this way means more realistic …

Browsers and Security Vulnerabilities

You’ve probably heard someone say, “I won’t try that new version until they’ve worked the bugs out”.  “Bugs” is another term for “issues” and often times newly released upgrades or versions of just about anything technological will have “bugs”.  Browsers are no different.  Software bugs can range from annoying to frustrating, depending on what stops working.  Sometimes, however, there are …

Internet Explorer Still Most Popular Browser – For Now

Microsoft’s Internet Explorer (IE) is by far the most popular web browser but it continues to decline and lose market share, according to a number of recent reports.  Mozilla Firefox sits in second place and third place goes to Google Chrome.  One report from Net Applications has Internet Explorer usage at 54%, but that is down from 60% reported at …

Mobile Devices and Tablets Drive 7% of Total U.S. Digital Traffic

A recent report from comScore,Inc. called “Digital Omnivores”, revealed that nearly 7% of digital traffic in the U.S. is driven by smartphones, tablets and other mobile devices.  The report says that digital media consumption is exploding and the impact on online visitation is tremendous! The term “digital omnivore” is defined by the report as “a consumer who accesses content through …

Cloud Computing

Understanding the concept of Cloud computing has been compared to electricity – you don’t have to see it or understand it, you just use it and it works!  “The Cloud” has a real definition, too.  It provides a service that you can access from your computer or mobile device and is delivered over the internet in real time.  Ok, so …

Back Up Your Website!

Backing up a website is one of those things we often forget only to realize what a poor decision that was when it’s too late. Why do we skip something this important?  Had we just done the simple backup, we could have restored our lost work and saved time, money and headaches! If you read last week’s blog, you will …

Data Backup Basics

Protecting your computer/ business data is a top priority.  The idea is simple enough, but choosing the right type of backup plan or program can be difficult. The main goal of data backup is to create a copy of the data so that if the data is lost or corrupted, it can be restored.  Thus, data backup is only one …

How Important Has The Internet Become?

And The Internet Survey Says…………….. A recent survey, “2011 Cisco Connected World Technology Report”, reveals that the Internet is perceived as important to our lives as water, food or air. More than half of those that responded said they could not live without the Internet. The international study consisted of two surveys; one included 2,800 college students from 14 different …