Want more leads and sales?
Take smart action. We’ll show you how to drive more traffic to your site and improve conversions.
Your website can’t accomplish much of anything without attracting visitors. At Comstar, we specialize in bringing those visitors to your site. Two of our core online marketing offerings are Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising, focused on Google AdWords.
We start by understanding the visitors you want to attract, identifying key search words, and running them through our predictive software to maximize results. Each period we not only report on the results, but we have a conversation (rare in these high-tech days) on how well we are doing and our next steps to improve results. We even keep track of conversions!
SEO and PPC work well together as SEO broadly promotes your business in your search rankings while PPC campaigns target specific products or services you want to emphasize.
By adding social media management (Facebook, Twitter, Google My Business, etc.), Comstar expands your reach across the Internet. We offer 3 packages, combining traditional online marketing of SEO and PPC along with powerful social meeting postings, resulting in more traffic and conversions.
1. Search Visibility – Objective: Get your business showing up in the search results.
2. Social Visibility – Objective: Get your business showing up in the search results and on social media. This captures the attention of people who are searching, but also influences others when they first start thinking about purchasing your services or products.
3. Lead Generation – Objective: Get your business showing up in the search results and on social media, with the goal of getting prospect to identify themselves. This captures the attention of people who are searching, and influences others when they first start thinking about purchasing your services or products. A path is offered for them to provide their contact information
and receive automated follow-up, keeping your options at the top of their mind.
Your intentions are good. You plan to update your site or blog, but rarely if ever get around to it. (Perhaps your day job gets in the way?)
Comstar can help. Our content development services will keep your website fresh, and bring your expertise to the forefront, too. We primarily do this through white papers, blogs and video.
Our professionals create this content with your help. They conduct interviews and turn that information into words or videos. You approve the content, and then post it. (Or, if you prefer, Comstar can handle that, too.)
The keys to our service are productive use of your time, a quality end product, and an ability to re-purpose content across many platforms to maximize its value. (The content we help you create might be posted on your website, your blog, and Facebook … .)
Wouldn’t it be nice to have fresh content in all those places?
How are you staying in touch with current customers or visitors who show interest in your organization?
Using email blasting and drip marketing tools allow you to stay in touch wirth your customers and prospects. When you need to send one message to many recipients, email blasting is efficient. However, when a prospect takes a step toward you, a drip mail campaign assists in converting prospects to clients. Drip marketing is a communication strategy that sends, or “drips,” a pre-written set of email messages to customers or prospects over time, according to a controlled schedule.
At Comstar we have one tool that can do both email blasting and drip marketing campaigns. Standard features include unlimited lists, easy-to-use editor, statistics, throttled delivery to prevent blacklisting, automatic bounce handling, opt in/out, campaign cloning, etc.